EVC™ is Excellence in Value Creation

Solutions for Transforming and Optimizing the Customer Value Journey

Business Case Development Improved with New Glomark-Governan Offering

Dublin, Ohio, June 27, 2008.  Glomark-Governan, the leading provider of business case solutions for sales, marketing, product development and IT organizations, has announced the first content update to the “EVC™ Practice Assurance” program.

The program, launched in May of 2008, is designed for individuals that need to prepare objective business cases, such as IT managers and project managers, often with little or no financial background.  These individuals are very busy with other activities, and find it difficult to dedicate time to expanding their proficiency in business case development.

The EVC Practice Assurance program is a term-based program which, for a monthly fee per user, provides access to key products and services from Glomark-Governan, such as the use of Genius® software tools for business case development, onsite or remote training on the EVC™ Methodology for assessing and measuring value creation, remote advisory from Glomark-Governan consultants and analysts, and the new EVCmap™ for rapid benefits and benchmarks identification.

According to Glomark-Governan Marketing Manager Colin Rice, “Continuous improvements to the EVC Practice Assurance program, including added content to the EVCmap, which is a simple but effective mapping tool that aids in the rapid identification of value creation causes and effects in all areas of an enterprise, greatly accelerates the business case development process,”  Rice explains.

Glomark-Governan helps enterprises around the world by providing them with the methodology, training, consulting, benchmarking research, and software tools necessary to assess, communicate and measure the economic value of investments in technology and services initiatives. Glomark-Governan has enhanced and refined its Economic Value Creation ( EVC™ ) Methodology for more than a decade, bringing to market a proven, complete solution that allows companies to justify their solutions’ value, define operational and performance metrics, assess economic risk, and quickly create project-specific business cases. For more information, please visit www.glomark-governan.com or contact the Glomark-Governan headquarters in Dublin, Ohio, USA, at 614-761-2400.