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Glomark-Governan Blog

ROI of Big Data and Analytics

The IoT will make Analytics more measurable, and it will be easier to forecast the economic benefits of Analytics.  

Depending on the type of Analytics, the certainty of realizing economic benefits increases, and is more predictable
-from Descriptive Analytics – to Diagnostic Analytics - to Predictive Analytics – to Prescriptive Analytics - to Automated Analytics.

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